Query Parameter Handling
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      3. Query Parameter Handling

      Adding a parameter to a Split URL variation while transferring the query parameters.

      Learn how to append parameters to Split URL variations while preserving original query parameters in Convert Experiences

      To add a parameter to a Split URL variation you should configure the Split URL parameters in the following way:

      Original URL

      http://www.domain.com/([^\?]+)?\?{0,1}(.*)$

      Variation 1 URL 
      http://www.domain.com/$1?name=value&$2

      Make sure you exclude URLs in the Site Area with name=value parameter.