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Tracking Marketo Form Submissions

Track Marketo Form Submissions as Goals in Convert for Accurate Conversion Attribution

 THIS ARTICLE WILL HELP YOU:

 Marketo Form Submissions

It is possible to track Marketo form submission within Convert Experiences. To do it follow the steps below.

 Create a Javascript Triggered Goal

In your Experiment Summary page go to your Goals:

 

Then to Goal Templates and select Javascript Triggered Goal:

 

Name the goal and save it:

 

Once it is saved, go to edit the goal and copy its ID:

  Copy Code into Global Project JS

function triggerGoal (goal) {
  conv_q = _conv_q || [];
  conv_q.push(["triggerConversion",goal]);
}

convert.$( document ).ready(function() {
    if (window.location.href.includes('https://www.domain.com/formpage/')) {
    console.log('On right page to trigger goal');
  MktoForms2.whenReady(function (form,window) {
      form.onSubmit(function(){
          console.log('Marketo Form Submitted');
                triggerGoal('123456789');
        });
  });
    }
});


Replace the goal ID with your own:

 Attach Goal to Experience

Attach this goal to the experience where you want to track submissions:

 

You are ready to go!